The AI Research Agent
Simulating Consumers
Atypica automatically builds personas, conducts interviews, and analyzes patterns to reveal the emotional and cognitive factors behind human choices.
AI Persona Research at Scale
Building Real Person Agents to understand human decisions through
Subjective world modeling in action
From question to insights in minutes
Persona Generation
Generate diverse AI personas based on real behavioral patterns and demographic insights.
AI-Led Interviews
Conduct natural conversations with AI personas to uncover deep motivations and key decision drivers.
Behavior Analysis
Identify emotional triggers, cognitive biases, and cultural factors that influence purchasing decisions.
Instant Insights
Generate comprehensive insights in minutes instead of traditional weeks-long research processes.
Our Work
AI Persona Research Studies
Explore real case studies showcasing how Real Person Agents and expert interviews provide deep consumer insights for better business decisions.
Core Technology
Real Person Agents
Advanced AI agents that simulate authentic human cognition and decision-making patterns. Our Real Person Agents maintain consistent personalities, cognitive biases, and behavioral frameworks to provide realistic interview responses.
Technology Deep Dive
“Real Person Agents are high-precision consumer simulation technology designed specifically to solve complex business problems. Through AI-conducted in-depth interviews lasting 1-2 hours with real consumers, we generate an average of 5,000 words of transcript for each person.”
These agents maintain consistent cognitive patterns, emotional responses, and decision-making frameworks that enable authentic research conversations - achieving 85% human-like accuracy in behavioral simulation.
Simulation Accuracy
Human-like behavioral consistency in AI persona responses
Core Differentiator
Beyond Demographics
Unlike traditional survey data or statistical models, our AI personas are sophisticated behavioral simulations that maintain consistent personality traits and decision-making logic in new contexts.
Agent Ecosystem
Scale & Coverage
Ready to Experience Real Person Agents?
Start your first AI persona research study and discover deep consumer insights in minutes, not weeks.