I am a product development specialist at a world-renowned premium coffee brand. We are currently planning to launch a new autumn coffee product in the Asian market. After internal discussions, we have three top options. Please help me select the most suitable product for development by incorporating insights from real consumer interviews.
The three options are:
Pumpkin Velvet Oatmeal Latte
Maple-Orange Flavored Latte
Apple Cinnamon Mocha
Please recruit 6 consumers aged 25–40, preferably white-collar professionals, to conduct interviews using the KANO model, and deliver the test results in a structured report format.
Produce a report using green and brown color palette as the visual style.
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